Briefing System is used to prepare data to advertisement campaign.
Campaign Data is usually received as XML from ERP system and applied by creating corresponding Briefings, Pages, Headlines, Products, and Prices. By using Image Linking Job (for detailed jobs’ description check Scheduler Documentation Manual) product pictures are assigned to corresponding products. As soon as Campaign is created, all products are edited, pictures assigned — Campaign is sent to Agency. Agency transfers Campaign with DTP file function from Briefing System to Encodify InDesign Plug-In. After Ad Materials are created they’re sent to Proofreading for review. If there are mistakes reviewer sends materials back with specific comments to each page. This process continues till no mistakes are left in campaign. When everything has been proved materials are sent to production.